Trendrr.TV

To date, social TV data like that from Bluefin Labs, as well as social TV analytics and check-in companies like Trendrr, Radian6, GetGlue, SocialGuide and Miso, has mostly focused on general audience responses to TV shows and networks. — Ki Mae Huessner

A perfect example of WWE’s obsession with Twitter is their latest touting of RAW’s success trending on Twitter. On Tuesday December 20th, WWE made the following comments via their official Twitter page: “WWE #Raw was number 1 on last night’s @trendrrtv #socialtv chart for all of cable and broadcast TV! http://trendrr.tv/” — Rick Rockwell

We’ve got the top five nationally broadcast debates as measured in social buzz, and the chart below may surprise you. The data is compliments of our friends at Trendrr, who measure social activity (mentions, likes, checkins) related to TV broadcasts.— Matt Silverman

By this point in the year, TV’s big tent-pole events are blurring together in my mind, but Ad Age’s editorial partner Trendrr, the social media monitoring firm, has managed to keep them straight. With data from its Trendrr.tv service (which generates a social-TV Total Activity score based on tweet volume and public Facebook posts, plus GetGlue and Miso check-ins), the firm has produced the chart below. It tallies the 10 buzziest TV extravaganzas of 2011. — Simon Dumenco

As the year is coming to an end we’re going to start seeing a lot of interesting data on 2011, the first full year that social TV really started to mature. Trendrr has released a fun infographic on the top “tent-poles” of 2011. Surprisingly perhaps, the Royal Wedding came out slightly ahead of the MTV VMAs as having the most social activity (both over 5.5 million) for the year. — Natan Edelsberg

Monday’s RAW SuperShow was the No. 1 most-mentioned show on social media in all of broadcast and cable TV, according to trendrr.com.
— Ryan Clark

Chains like Starbucks, McDonald’s and Walmart often grace Foursquare’s top checked-in locales as reported by Trendrr, but even huge shopping weekend like that following Thanksgiving only garner check-ins in the hundreds of thousands. — Kunur Patel

At what other time in history have undersea cartoon creatures been compared to leggy, toned underwear models? Before you think too hard, take a look at Trendrr’s social TV chart below, where SpongeBob SquarePants and theVictoria’s Secret Fashion Show both logged the number-two spots. — Stephanie Buck

were hitting the mark in this new channel. Walmart was consistently a top-checked-in retailer week-after-week, but especially on Black Friday. So, we decided to check the numbers this year. — Matt Carmichael

Trendrr has released its November numbers tracking the most social TV networks and shows, and Fox and MTV lead the list in social share of voice. — Cory Bergman

We decided to take a closer look at the social footprint of “Victoria’s Secret Fashion Show.” A few notes on the charts below, which use data, as always, collected and parsed by our editorial partnerTrendrr, the social-media monitoring firm. — Simon Dumenco

Which program created the most social media buzz this past week? As we’ve seen in charts past, social television participants tend to gravitate toward singular, news-making broadcasts. Before, it was awards shows – this week, Trendrr’s social TV chart gets political. — Stephanie Buck

In the last month, the conversation about Occupy was beginning to wane but picked up again last week, according to an analysis by Trendrr, a social media analytics firm. That is due in part to the protests that followed the well-publicized police raid on the encampment at Zuccotti Park and the outrage at the pepper-spraying in California. — Jennifer Preston

Breaking Dawn is officially out in theaters but even all that residual buzz couldn’t help it topple the Harry Pottermovies. The good folks at Trendrr scoured the web and found that Twitter sentiment for The Twilight Saga: Breaking Dawn, Part One has been 41% positive, 7% negative and 52% neutral in the two weeks leading up to its release. — Zach Sniderman

To date, social TV data like that from Bluefin Labs, as well as social TV analytics and check-in companies like Trendrr, Radian6, GetGlue, SocialGuide and Miso, has mostly focused on general audience responses to TV shows and networks. — Ki Mae Huessner

The Weather Channel’s Weather.com rolled out an extensive integration with Twitter over the summer, powered by Trendrr, that displays weather-related tweets at the local market level in real time. In a presentation today at the Social TV Summit, Trendrr CEO Mark Ghuneim said it’s been big success, boosting engagement across Weather.com pages with social integration. — Cory Bergman

[Over the past few years in these Trendrr charticles here on AdAge.com we've mostly tracked social buzz within very short windows: a day or two, or a week or two. Today we're doing something different: We're taking a long-term (or longish-term) view of a particular media niche -- TV food shows -- over the most recent full quarter (July-Sept.). — Simon Dumenco